Wednesday, May 20, 2015
Selects the best blister packaging for your products
Packaging your items is about more than just protecting them. While this aspect of custom packaging is an important one, you also want to consider how your items will look once they arrive at their destination and are displayed on shelves for sale. Certain packaging options can work to enhance the overall appearance of your items while providing the superior protection you are looking for.
A slightly more durable option of custom packaging, blister packaging is useful for protecting higher-cost items as well as fragile ones. Because blister packaging uses thicker, tougher plastic than other types of packaging, it is highly theft-resistant and will not bend under pressure.
1. Take advantage of sustainable packaging.
Customers are increasingly sensitive to how products they use impact the environment. In fact, many companies now provide preferences to vendors using eco-sensitive packaging. Manufacturers can specify the use of more environmentally sensitive packaging, such as blister packaging composed of PET materials versus traditional PVC.
2. Use different blister packaging for different applications.
Many products lend themselves to special promotions and display methods. Simply using multiple forms of packaging often opens enough marketing options to make the small additional inventory requirements a profitable move. For example, generating a package for a seasonal end cap display can gain more in-store visibility.
3. Add features not currently used.
Many companies choose clamshells and other blister packaging to provide protection from theft and pilfering. However, the same package has the capabilities to better showcase a product or provide space for highlighting its features. The density of packaging can be increased or decreased to provide greater protection if problems are encountered in the distribution and retailing environment.
HLP Klearfold Companies As China's largest Blister packaging supplier, turn to blister packaging as a preferred way to distribute their products. Creative uses of blister packaging now provide numerous ways to take advantage of its unique properties. Companies that use such packaging can benefit by stepping back and reevaluating their current use and consider creative options.
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